In today’s digital world, online reviews aren’t just opinions—they’re the backbone of a business’s reputation. Whether you own a restaurant, a hotel, or any other service, positive reviews can attract new customers, while negative ones, if handled poorly, can create serious problems.

A recent, striking example involves the famous chef Antonino Cannavacciuolo. As reported in an article from USPMS.it, a very harsh negative review sparked a heated discussion. The customer described their experience in a highly critical way, stating:

“They took our menus, told us we had to raise our voices to be heard by the waiters, and then asked us if we could switch tables to accommodate other people.”

This incident highlights just how much a negative experience can be amplified by the power of the internet. Reviews are a direct reflection of how customers perceive your service. Ignoring them or handling them superficially is a mistake no professional can afford to make.