There’s some exciting news here at Come-Inn, and this time it’s moving at top speed! We’ve decided to bring our brand out onto the track by supporting a fantastic project: we have become sponsors of car number 286, competing in the thrilling Fun Cup championship (funcup.be).
For those who might not know it, the Fun Cup is one of the most original and beloved endurance motor racing competitions in Europe. The absolute stars of these races are the legendary Volkswagen “Beetles,” stripped down and transformed for the occasion into true racing machines, capable of delivering a great show, thrilling overtakes, and pure adrenaline.
Why Did We Choose Motorsport? It’s All About… Feedback!
At first glance, the world of digital reviews and the world of motor racing might seem miles apart. But if you stop to think about it, there is a fundamental element that deeply unites them. Our motto is “We Love Feedback,” and that is exactly what success on the track is built upon.
In motorsport, feedback is vital. It’s the continuous communication between the car and the driver, between the driving sensations and the engineers in the pits, between the tire and the asphalt. Without precise, timely, and reliable feedback, it’s impossible to improve performance, optimize the setup, and cross the finish line as winners.
Just like on the track, in business, companies need to listen to and collect feedback from their customers to grow, perfect their services, and win their daily challenges. It’s a perfect synergy of values: speed, continuous improvement, teamwork, and the fundamental importance of knowing how to listen.
Our Car on the Starting Grid
As you can see from the photos, our logo featuring the star and the “We Love Feedback” claim is proudly displayed right on the nose of “our” dark grey Beetle number 286, ready to speed around the track (sharing the livery with other Italian excellences like Valdigrano).
Seeing our brand racing at those speeds, immersed in the magical atmosphere of the circuits, among the smell of the engines and the enthusiasm of the pits, fills us with pride and gives us an incredible boost of energy.
We are ready to cheer on number 286 and enjoy every single lap. Follow us on our channels for future updates from the races.
See you on the track! The Come-Inn Team